Jill L. H. Reed – Medium

Jill L. H. Reed

Case Study: Designing a Self-guided Option for Showing Your Home

How Opendoor revamped home assessments to give customers more flexibility

Jun 24, 2022

Case Study: Designing a Self-guided Option for Showing Your Home

Jun 24, 2022

Published in
Opendoor Design

Hiring the “Jobs to Be Done” Framework for Innovation at Opendoor

One February morning, product managers, designers, and engineers at Opendoor received an email from the CEO titled, “Recommended Reading.”…

Sep 27, 2021

Hiring the “Jobs to Be Done” Framework for Innovation at Opendoor

Sep 27, 2021

Jill L. H. Reed

Jill L. H. Reed

Qualitative researcher, former Hallmark writer and Duke MBA who regularly interrupts best-laid business plans with messy customer insights

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